Strive for excellence

I want to share with you a major lesson I learned last year, and its one that I wish I had learned years earlier.  There was one word that I allowed to creep into my daily work in my business, one simple word that I fell under its spell.  Let me explain-


When I thought about it, I had been letting the word “enough” keep me small for years.  With my retail store, I would reach my daily sales target, and say “that’s enough” turn off the computer and walk away.  I would reach my monthly targets early, and slack off the rest of the month.

I would be asked to write an article for a publication, work through a couple of drafts and say “that’s enough”.  Even when preparing my horse for competition, I would be happy with “enough”.

I had bought into the cult of enough, and it was keeping me small.

Now, I work towards excellence.  Now, I do work so that I can be proud in it.  Now, I want to satisfied and satiated, rather than just full with “enough”.

I challenge you to look at your mindset in your business.

Are you a card carrying member of the cult of enough?  Or are you doing the very best work of your life?  If you aren’t, let that drive you, let that motivate you, make the changes you need to make.  Stop settling for enough, and strive for excellence.


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Written by Anita Marchesani
I've come to small business the long way round- but enjoyed and learned from every single step. I learned about the power of Media during a BA and while working in Film&TV. I learned about the hard graft while groom for an international eventer in the UK. I learned organisation and staff management from running hundreds of weddings both here and in the UK. I learned from the mistakes of my first business that failed, to create an e-commerce success story, and now I'm here to help you have even greater success in your business. Oh, and I dance to really loud music like a crazy bastard.